Turn your audience into a marketplace.
Woza is business social media where social meets selling — a feed built for commerce, Live Soko broadcasts with real-time bids and Buy Now, and shoppable storefronts, all inside the same Olbongo you already use to chat, call and run your business.
Amina Is the blue one still available? 😍
Juma Bidding 45,000!
Neema Take my money 🔥
Kitenge Wrap Dress
Current bid TZS 45,000
A social network that sells
Everything a business needs to grow an audience
From your first post to a live auction that sells out — content, community and commerce, together in one feed.
A feed built for commerce
Post images, video and themed text-background cards. Every post can carry your products — so your story and your storefront live in the same place.
Live Soko live-selling
Go live and sell in real time. Viewers watch, comment and react while you showcase products — that “1.2k watching” energy, built in.
Bids & Buy Now, live
Run live auctions with real-time bidding, or drop Buy Now items mid-stream. Viewers purchase the moment they see it, without leaving the broadcast.
Buy from the feed
Products and storefronts are shoppable inline. Discover a seller as you scroll and complete the purchase right there — no detours, no dead ends.
Real storefronts
Every business gets a genuine digital storefront. Orders flow straight into POS, so what sells on Woza is fulfilled with the rest of your business.
Explore & search
Discover people, posts and products by interest. Explore surfaces what’s worth watching and buying, so new audiences find you.
Real conversations
Threaded comments, likes, and reshare, repost and quote. Follow the accounts you love and @mention anyone to pull them into the moment.
Instant notifications
Likes, comments, follows and mentions push the second they happen — so you never miss a buyer’s question or a viral moment.
Built for African networks
Image compression and weak-signal resilience keep Woza fast on real-world data. Private by default — you control your presence.
How it works
From follower to buyer in three steps
Post & build a following
Share images, video and themed text cards. People follow you, like, comment and reshare — and your audience starts to grow.
Go live on Live Soko
Broadcast to your followers, showcase products, and run auctions with real-time bids or Buy Now drops during the stream.
Sell from the feed
Buyers purchase inline without leaving the app, and orders flow straight into your POS to be fulfilled.
Shoppable by design
Every post is a place to buy
On most social apps, discovering something and buying it are two different worlds. On Woza they’re one motion — products, storefronts and streams are shoppable inline, so a scroll turns into a sale.
- DiscoverA buyer finds your post, live stream or storefront in the feed.
- Tap to buyProducts are shoppable inline — Buy Now or bid, right where they are.
- FulfilThe order lands in your POS to pack and ship with the rest of your sales.
Discover in the feed
A post, live stream or storefront
Buy Now or bid
Shoppable inline · no app-switching
Order lands in POS
Fulfil with the rest of your sales
Why sellers choose Woza
Where social meets selling
Woza isn't another feed to keep up with — it's the part of Olbongo where your audience and your income grow together.
- Turn your audience into a marketplace — followers become buyers
- Sell live with real-time bids and Buy Now, right inside the stream
- One profile for your content, your storefront and your community
- Orders flow into POS, so Woza sales fit the rest of your business
- Reach new customers through Explore and interest-based discovery
- Fast and reliable on weak signals — private by default
Made for every hustle
Who Woza is for
Shops & boutiques
Show off new stock in the feed, then go live to sell it — with auctions and Buy Now driving urgency and orders straight to POS.
Creators & sellers
Build a following with content, then monetise it directly. Your audience can buy from you the moment you post or go live.
Communities & brands
Grow a real presence with a profile, followers and Explore reach — and turn engagement into sales without switching apps.
Frequently asked questions
What is Woza?+
Woza is Olbongo’s business social network — a feed built for commerce. You share posts (images, video and themed text cards), build a following, and sell directly from your content, all inside the same Olbongo you already use to chat, call and run your business.
How does Live Soko work?+
Sellers go live and viewers watch, comment and react in real time. You can run auction items with live bidding or offer Buy Now products during the stream — buyers purchase the instant they see something they want, without leaving the broadcast.
Can people buy without leaving the app?+
Yes. Products and storefronts are shoppable inline in the feed and in Live Soko. A viewer can discover a seller and complete a purchase in-app, and the order flows straight to the seller’s POS.
Do I need a storefront to use Woza?+
No — you can post, follow, comment and explore just to build an audience. But every business can turn on a real digital storefront, and once you do, your posts and streams become shoppable and orders sync with POS.
How do people discover me?+
Through follows, @mentions, reshares and Explore. Explore and search surface people, posts and products by interest, so new audiences find your content and your shop.
Will it work on a slow connection?+
Woza is tuned for African networks: images are compressed and the feed is built to stay usable on weak signals. Your presence is private by default and under your control.
Bring your community onto Olbongo
Open Olbongo in your browser today, or get the Android app. One platform to communicate, trade and grow — karibu!